Stephen Jeske

A title tag is an HTML element that defines the title of a web page and appears in search results as the clickable link.

Time on page is the average amount of time visitors spend on a particular webpage, indicating content engagement and quality.

Thought leadership is establishing oneself or one’s company as an authority in a specific industry or field through high-quality, insightful content.

Social media analytics are tools and metrics used to measure the performance of content on social media platforms, including reach, shares, and comments.

SERP features are enhanced search results beyond traditional organic listings, including featured snippets, local packs, and knowledge panels.

The SERP is the page generated by a search engine to display relevant results for a given query, including organic results, paid ads, and featured snippets.

SEO (Search Engine Optimization) is the process of optimizing content to improve its visibility and ranking in search engine results pages (SERPs).

Search query analysis is evaluating the keywords and phrases that users enter into search engines to find content and identifying patterns and opportunities.

Search engine ranking is the position of a webpage in search engine results for a specific keyword or query.

Schema markup is a structured data format that helps search engines better understand and display information from web pages in search results.